Why the global accessibility of the cloud matters so much for SMEs?

Accessibility is one such feature that defines the productivity of any business today. In today’s hectic life one often misses going to the office due to traffic or health issues, meetings with important clients are also missed due to geographical restrictions. These are few scenarios that lead to loss of time as well as money.

With the emergence of cloud technology, one can work from the comfort of home in a less strenuous environment leading to a substantial increase in the productivity. So there is a benefit of greater flexibility for employees who wish to work from home, including people with disabilities, who no longer need to use Virtual Private Networking (VPN) to access files on a particular network.

There are also environmental benefits with less power being consumed by internal servers. As the person can work from home or from anywhere and gain access to all the functionality, it saves a lot of money of the SMEs as they don’t have to buy space for starting a business.

Moreover, the ability to connect to the office from anywhere means that even a person with a disability could use their own assistive technologies and accessible interface to connect to the relevant work infrastructure, providing an accessible environment for the disabled employee. In addition, employees could potentially already have their necessary tools set up, meaning that the business would not have to invest in assistive technologies.

For any successful business to run good communication with clients is the key. Prior to Cloud technology SMEs lose their valuable business due to this communication gap with their clients. With the entry of the Cloud-deployed system into picture, SMEs stands a chance with respect to contending against larger enterprises.

Lack of customer support was another issue that SMEs was dealing with before Cloud came to their rescue. Customer faced nil or a very little support  in case of issues due to lack of access to the customer support team due to various reasons geographical factors being one of it. Even if they do get in touch, there was no recording of client’s data and such data is inaccessible due to various other reasons like storage issue, or change of staff.

Cloud has revolutionised the way data is handled, managed and maintained. Now cloud-deployed phone system enables SMEs to stay in constant contact with their precious clients leading to uninterrupted business operations. The environmental factors does not affect platforms, allowing staff to work even during not so favourable weather condition when reporting for work seems difficult.

Companies can also have a 360-degree view of their business processes from anywhere, anytime by putting all their functions over the cloud to automate and integrate them end-to-end. It will bring innovations into the business that will improve the efficiency of SMEs.

With global access, the customers can use the mobile devices as these applications can work on mobile also. So clients are saved from the pain of carrying their laptops with them to access their data and with just an iPad or a mobile they can run the system and they will be having all the access. This development has also helped the SME’s as the application which they have hosted on a cloud can be accessed from mobile so they don’t have to work separately for supporting the mobile devices.

All SMEs have global expansion as their long term goal for this they must take their base to different geographical locations to occupy the market of different companies. Major problem such SMEs face is the huge cost involved. Also, the system is prone to downtimes as most servers are not working, mostly due to factors such as environmental factors. Also, servers need to be set up  in 2 or more locations and this might be a big issue if any of it malfunctioned due to any calamity and because of that entire data will be lost.

Cloud is the most appropriate solution to this problem. With cloud based communication solutions there won’t be too much of downtimes and so client mostly or always will have the access to the system and there will be no disconnection. Also, there is very little chance of disconnection within the team working in different geographical areas. So the different teams working in different geographical areas can access the same system and discuss about any issues on a real-time basis, like they are sitting in one room.


All in all switching to the Cloud is way convenient, safer and cost effective option for SMEs in view of today’s globalised economy as one can access their data from anywhere 24/7 with just an internet connection and smartphones, tablet or laptops. Thus, with minimum resources involved SMEs can make huge profit.

Know all about the Instagram’s newest Feature: Instagram TV

Today, the internet has brought a drastic change around the world. It has turned the whole world into a global village where people can communicate with each other, do business with each other and that too at ease and comfort. The social media platforms have paved the way for people to connect with each other.

Among all the social media platforms, Instagram is probably the most prominent and interesting. Today, it has a user base of 500 million people and is still going strong. It is the combination of all other popular social media platforms such as Facebook, Twitter, and SnapChat. On Instagram, you can follow your friends, families, teachers, and even your favorite celebrities and this is the reason it is getting so popular.

Recently, Instagram launched its newest feature named “Instagram TV” for its users. Now let us know about this a bit more in details:

What is Instagram TV?

Instagram TV or also known as IGTV is more like a modern- day social media TV that can be used to watch various channels on their smartphones. For the time being, the users will be able to see the videos on IGTV that supports only vertical display resolution. Although it is named as a TV but it is more like a YouTube.  So, when something new arrives on IGTV, it will appear on the top of the Instagram’s home page.

How will it work?

Well, Instagram has tried to give IGTV a texture of traditional TV. So, videos will be shown automatically whenever a user taps into any of the resources just like the home TVs. Well, the interesting thing about IGTV is that it will show the content to the users based on their personal likes and preference.  For now, the Instagram will only allow up to a maximum video of length 10 minutes. However, for some famous account holder, the length of the videos can be expanded up to 1 hour. But it is hoping that soon there will be no time limit.

The users can only upload the videos that are on their phone’s gallery. Inside the IGTV, there will be three categories shown:

  • For you
  • Following
  • Popular

One great option that the users will get to see on the IGTV is the “continue watching”. This will allow the users to resume the videos that they couldn’t finish watching. The users will also be able to like, comment or share the videos.

For whom this platform will be ideal

The IGTV will cater a great opportunity for the celebrities and famous people who are well known in the world of social media platform. Basically, Instagram is one of the best platforms for such people who used social media to stay visible and stay connected with their fans. Various businesses of every size and ventures can also use this tool to promote their brand, especially who are in the business of foods, apparels, and arts.

How to create a channel in IGTV?

To upload the videos in IGTV, the first thing that you have to do is create a channel of your own. Just stay relaxed as you will be to create a channel with a flick of your fingers. Just go to the IGTV and tap into the “gear” like symbol to create a channel of your own. After that, you can easily upload videos from your phone. Make sure that the video is of free of any kind of nudity, violence or discrimination, as these kinds of videos are strongly prohibited on social media platforms.

Final Say

Wrapping it up, I hope the above article was clear enough to make you understand the concept of this newest feature of Instagram. With the launch of IGTV, the Instagram gave its users another interesting way to spend their time on this platform.


Why Cloud Accounting Is a Must for Every Small Business

Long gone are the days when businesses used conventional ways for their accounting works. We are living in an era of the internet that has turned the world into a global village. Today, the majority of the businesses are switching to cloud accounting over the traditional ones.  It is considered to be one of the prominent and most effective solutions for data storage.

Cloud storage has totally refined the way how business competes with each other in today’s world. This platform provides countless benefits to the users and this is the reason why the adoption rate of cloud accounting has reached 95%. So, if you too are thinking to implement this wonderful technology, then below are some of the most important reasons that can help you take the right decision.

Better cash flow

One of the greatest benefits of cloud accounting is that it enables you to create better and sophisticated invoices and send them to the customers via emails just after the purchase. This saves a lot of time in printing and sending invoices in the last of the month. Eventually, the customers will likely to pay the bill sooner when you make the process of payment easier.

24/7 accessibility

Unlike the traditional method of accounting, cloud accounting does not depend on any kind of internal storage. As long as you have the access to the internet, you can easily use the data at any time and place. Also, you won’t have to worry about the storage problems as all the things will always be available on the internet.


No product or tool can pass without giving the test of security. Cloud accounting eliminates the need for regular backup that is required in the traditional method of desktop accounting. Also, you won’t have worry about any kind of data breach, unlike the traditional method of storage. When you use cloud service, you also get the backup feature too. All the information is stored in the cloud so no one other than the authorized person can access the server without the log in credentials.


Many people think that using the cloud technology is very complex and requires robust knowledge. Well, the reality is somehow very different because cloud accounting has a very user-friendly interface that makes the accounting tasks seamless and effective. Therefore, people who don’t have much knowledge in the field of accounting can also use nicely.

Paperless works

Another great benefit of cloud accounting is that it makes all your accounting tasks go paperless. In the traditional method, you get to deal with all the paperwork, data-entry, and financial admin can consume a lot of your business time. Everything has to be done in a printed format and this is something that takes and is quite ineffective.

Summing it up all, cloud accounting is something that can prove to be highly beneficial for businesses of all sizes and ventures. Cloud accounting is more efficient, secure, and accessible and it also makes all the accounting process easy and seamless.