What is network segmentation? How they affect data security?

In the modern era, each and every type of business is using different types of data on a very large scale. You will be surprised to know that in the modern era, 2.5 quintillion bytes of data are produced on an everyday basis and this number is going to keep on increasing in the near future as well. Well, there used to be a time when only data-driven companies used data but in the modern era, each and every type of business is thriving on a large amount of data.

Because of the use of data and the influx of digital platforms, every type of business is relying on the network system. Without a proper network system, the survival of any kind of business is not possible. It doesn’t matter how small or big your business is or in which sector you are, you will have to start using the network system in order to match the pace with the growing competition.

But one of the biggest issues with the modern-day technological era is the network intrusion. You should know that with the evolution of technology, the criminals present on the online platform have also evolved and they have started using many new tools and technologies in order to get control of someone’s else data or get into the network of someone else. This is one of the main reasons why most of the modern-day businesses are concerned about their security of the network and in this blog post, we are going to talk about the details of network segmentation and know how it is going to affect data security in the modern era.

You should know that network segmentation is one of the most effective strategies that each and every type of business can use in order to stay away from each and every type of network intrusion. If you will be able to implement network segmentation effectively then it will become almost impossible for anyone to get their hands on your network.

What is network segmentation?

Network segmentation is basically the partitioning of a bigger network into the smaller networks while on the other side, network segregation involves developing and enforcing a rule set for controlling the communication between both host and services. You should know that while implementing both network segmentation and segregation, the main motive is to always restrict the level of access to different kinds of hosts, sensitive information, different kinds of services while ensuring that the firm continues to operate effectively and without any hassle.

If you really want to make the most of your efforts, then you will need to make sure that network segmentation is planned successfully and properly, without any type of flaws. You can take the example of a giant bank with different branches in order to understand network segmentation in a much better way. The security policy of the branch restricts all the employees from accessing the financial reporting system. But with the help of network segmentation, one can enforce the security policy by preventing all the branch traffic from reaching the financial system. And thus by minimizing the overall network traffic, the financial system will be able to work in a much better way.

What will be its effect on data security?

In the modern era, most of the businesses are facing the wrath of the rise of the cyber attacks and since cyber attacks are not only limited to giant businesses, it becomes very difficult to keep tabs on each and every type of data breach. For small and medium-sized businesses to have less secured network systems, hacking their data becomes very easy and criminals are well aware of this fact. There is no denial of the fact that cases of network breaches are increasing at a very fast pace and in order to stay away from such types of issues, businesses of every kind and size will start using network segmentation.

With the help of network segmentation, business owners can make sure that it will become almost impossible for each and every type of criminal to get their hands on the network system of the business, and thus, the network will always be able to stay safe and protected.

What are the benefits of network segmentation?

Improved security

One of the most obvious benefits of implementing network segmentation in your organization will be improved security. After network segmentation, it will become almost impossible for even the smartest criminals to get their hands on your data and network system.

Better access control

Another area where you will see improvement after moving to the network segmentation approach will be access control. When you will start using network segmentation then users will be able to access only specific network resources and not all the network resources.

Improved monitoring

The very advantageous and powerful network segmentation will help you in improving your monitoring as well. If you will implement network segmentation properly then you will get the opportunity to log events, and thus you will be able to keep track of suspicious events in your network.

As you can see, network segmentation will help businesses in many ways. But most of the small and medium-sized businesses will be using the advantages of network segmentation mainly for improving the overall security of their network. All the other benefits of network segmentation will come as an add-on of the advanced approach.

Tips for making sure that you have enhanced cloud security in 2020

Technological evolution is not new to the world. The moment we started using the internet, software, and even the first computer, we entered into the world of technological evolution and it took us many years to finally shape the technology in the form in which we witness it today. You should know that during the initial phase of technological evolution, all the technological solutions were very costly and this is why small and medium-sized businesses were not able to use these technological solutions and that’s why at that time, technology was a luxury for most of the businesses. But with time, things changed and even the technological landscape changed.

Now the scenario of technology has changed. Even the pace of technological evolution has increased a lot and the technological solution that you have been using the last year might become outdated in the next year. This is why you need to keep tabs on technological happenings otherwise you will be left behind in the race of competition. In addition to this technological solutions become available even for small businesses and one such technological solution in the cloud.

You should know that the cloud is now being used by businesses of all kinds, shapes, and sizes. You can say that the cloud has become the new normal for the modern world and every business is thriving on it. But one of the biggest challenges that businesses had to face technological solutions is the increasing threat. You will be surprised to know that cybersecurity spending has increased by 9% according to the latest report and that’s a heavy increase. Well, all this has made businesses more and more concerned about the security of their business data and they are using precautionary measures to deal with these challenges.

There is no denial in the fact that cloud is one of the most secured places to store your data but you should know that carelessness on the cloud can lead to a data breach as well. There is something that you will need to expect from your cloud vendor in terms of security but you should know that there are a couple of things that you will need to do by yourself. So, let’s discuss the tips that you will need in order to make sure that the cloud is completely safe for you and your business data.

Use strong password

One of the most basic things that you can do in order to enhance your cloud security is to use a strong password. This might sound obvious and you might start thinking that this is very simple, but you should know that this is the most overlooked security aspect and most of the cyberattack cases happen because of weak passwords. You should never use your name, email id, birth date, mobile number or anything else that can be guessed very easily for your password. If you want to make your password strong then you will have to use a combination of a couple of things. Normally, a combination of upper case letters, lower case letters, numeric numbers, and unique characters will work perfectly for you and you will not need anything else.

Make backup

In most cases, the cloud vendor that you will choose will provide you the required backup. For example, if you will be going for QuickBooks hosting then the cloud vendor will offer your automatic backup. If the cloud vendor is not providing you automatic backup then it is your duty to make a backup of your file on the cloud and it is very much easy in comparison to the manual backup. With the help of backup, you will be always prepared to deal with any type of issues and if your data will be breached then you can easily restore your data and start working without any delay.

Use encryption

You should know that this is the most basic layer of cloud security and if you are not using it then you are missing on a very big advantage. In order to take advantage of this feature, first of all, you will have to understand encryption. Encryption is a process in which your data is stored on the cloud in a coded format and only authorized people to have access to decode that data. So, even if the data lands in the hand of a criminal, it will be of no use to him. You should encryption on the cloud to make your data more secure and safe from each and every possible type of threat on the digital platform.

Use the power of admin

If you are looking forward to staying at the top of the game and get bank-level security for your data on cloud then you will have to use the power of admin. You should know that as an admin of your cloud solution, you will have many different options of controlling how safety will work for you on the cloud platform and this is where the admin power comes into the picture. For example, you can control who accesses which portion of your cloud solution and you can limit some people to certain areas of your cloud security.

So, use these tips in order to enhance your security on the cloud platform and get expected results from your efforts.

10 Tips For Keeping Your Children Safe Online

We live in an era where the internet governs our life, an age where almost all of our gadgets are internet-enabled. The internet, though a blessing to modern man, is also a curse and his doom as we seem not to be able to keep our kids safe from the ills and harmful exposure of the internet.

A study of kids internet usage shows that 70% of kids within grades 4 to 8 own a cellphone, 64% own a tablet, and 48% have desktop devices right in their bedrooms! Hence, kids even at age five can access the internet and also get exposed to contents online that can cause lasting emotional and behavioral damages to the kids without the awareness of the parents.

As parents, we seem not to know how to protect our kids from the ills of the internet. For this reason, this post will give parents vital tips on how to protect children online. Also, it will show you how to teach your kids about the safe use of the internet.

10 Tips For Keeping Your Children Safe Online

1. Educate your child about the internet

Educate/talk with your kids about the goods, evils, and the dark side of the internet before giving your child his/her first internet-enabled digital device. Let them be aware of the existence of malware, virus, worms, sexual predators, restricted/pornographic websites, and other dangers that can cause harm online.

2. Use parental control software to monitor and control your kids’ internet access and usage

A parental control software like Qustodio, Net Nanny, Panda Dome, Norton Family Premier, etc. enables you to:

  • Control the amount of time your kids spend on their devices
  • Prevent your kids from purchasing goods online without your permission
  • Block or filter apps and websites with content not fit for children viewing
  • Track and monitor your children’s’ location in real-time

3. Restrict your kids from accessing internet-enabled devices in their bedroom

Do not let your kids have a desktop device in their bedrooms. Preventing your kids from taking their computers to their room will help you monitor their activities online physically. By so doing, you make it difficult for your children to be exposed to online bullies and sex predators.

4. Monitor your kids’ access to computers outside your home

Outside of your home, your kids have access to computers. Hence it would be best if you made efforts to speak to your kids’ teachers at school and your kids’ friends’ parents about computer usage and internet restrictions to keep an eye on your kids’ internet access.

5. No meeting with online friends

Let your children know that if they can’t trust a stranger down the street, then they cannot trust anybody they meet online. You should let your kids know that they are not to provide personal details such as their names, address, phone, email, school name, etc. because such information can help sex predators find them offline in real life.

6. Monitor your kids’ social media accounts

Let your kids know that you will be monitoring their social media account regularly. Also, you should know the passwords to your kids’ social media accounts, and other accounts to help you monitor their activities online.

7. Monitor your kids’ browsing history and recycle bin

Check your kids’ browsing history to have an idea of what websites they have visited. You should also check the recycle bin for possible clues as to what your kids are doing online.

8. Monitor your kids’ behavioral pattern for changes in their behavior

You should worry when your kid becomes secretive about their activities online. Being secretive can mean that your kid is accessing the wrong websites, chatting with strangers, possibly sex predators, or getting scammed online.

9. Discourage your kids from shopping online

It might be quite hard for kids to recognize online shopping sites scams that want to steal their financial records. Hence, shopping online should be a total no-no for your kids.

10. Use a strong password to protect your accounts

You can make use of a strong password generator to create robust passwords for your children. Strong passwords not only protect your accounts from hackers and spies, but also from your kids who can break into your account if you’re not tech-savvy enough. Hence, they can get your info exposed online to scammers.


There you go! Ten tips for keeping your children safe online.

By applying any of these tips, parents will be able to prevent the risks associated with their children’s internet exposure.

Author Bio: Daniel Segun is the Founder and CEO of SecureBlitz Cybersecurity Media, with a background in Computer Science and Digital Marketing. He has a passion for digital marketing that positively impacts business objectives and bottom line, and is always learning and adopting new techniques and tools for digital marketing success.

The different types of flexibility offered by cloud computing solutions

Technological solutions are leading the modern era and providing the required boost to each and every type of industry. Without using technological solutions, we would never have been able to come so far. You should know that each and every industry of the modern era is thriving on technology and technological solutions are no more limited to the IT industry only. It doesn’t matter how much effort and time you put in your business if you will not be using modern technological solutions then you will not be able to get expected results from your efforts. Well, there are many technological solutions in the modern era that you can use but in this blog post, we are going to talk about cloud computing only.

It doesn’t matter whether you are tech buff or not, you must have heard about cloud computing solutions as it has become a new normal for each and every one. In the modern era, cloud computing solutions are being used in our daily lives, and many times, you are not even aware of it. But in addition to becoming an important part of our daily life, cloud computing solutions are proving to be a magic wand for most of the industries as well and even small and medium-sized businesses are using different cloud computing solutions without any second thoughts.

Some of the most advanced and popular cloud computing solutions that are being used by modern businesses are cloud storage, cloud hosting, cloud backup, cloud app and development and much more. All these cloud computing solutions are allowing businesses to gain a competitive edge in the industry and that’s why no one is ignoring them or delaying the process of shifting to a cloud computing solution. But there is one benefit that is offered by all the cloud computing solutions and that is regarding flexibility.

So, without any further ado, let’s see how cloud computing solutions provide flexibility for businesses.

Flexibility to work at your will

One of the most noticeable types of flexibility offered by cloud computing solutions is the flexibility to work from anywhere and at any time. Gone are those days when you could restrict employees to working regularly on the 9 to 5 office hours as every employee is in search of some type of flexibility in their work. And you can easily provide this flexibility to your employees by allowing them to work from anywhere and at any time. You should know that cloud offers global accessibility to its users and that’s why it has become a new normal for each and every kind of business.

Flexibility to adjust resources

If you are running a small business then you have maximum chances of growth since you will be at the initial phase of your business lifecycle. There will be many instances where you will have more work than usual and in order to fulfill this growing demand, you will need to adjust your business solution. Well, such type of fine-tuning is not possible with traditional solutions but you can do it with the help of the cloud. You should know that cloud solutions like cloud storage and cloud hosting are highly flexible and you can easily adjust your cloud resources without any hassle.

Flexibility to change

There have been many cases where even after proper research and analysis, businesses have not been able to choose the right cloud vendor but you don’t need to worry if you are stuck with a wrong cloud vendor. A cloud vendor might not be able to fulfill your expectations or is not able to provide you the required security and in such cases, you can easily switch to another cloud vendor since you are not bound by any type of contract. Since there is no involvement of any type of contract in cloud solutions, switching from one cloud vendor to another becomes a pie.

Well, flexibility has become a necessity for each and every type of business and with the help of the cloud, you will be able to get the required flexibility in your business without any hassle. Just choose the right cloud solution and thrive on the power of the cloud.

Things to look for while designing eCommerce website for your business

If you have been running a business then you must have witnessed how technology has changed the way you work, interact with your customers, show your product, display your content provide services. Well, there is no denial in the fact that the internet has acted as the base of each and every type of transformation that you have witnessed in your industry and the same goes for the eCommerce industry as well. You should know that the eCommerce industry is the result of the advent of the internet and without the internet, eCommerce websites wouldn’t have been there.

When people first started selling products online then everything didn’t become successful. During the early days of eCommerce, products like books found huge success because it didn’t require the user to download anything or touch or feel the product. This is why books were one of those first products that found success online. After that, when the review system was added on the online platform then other products like electronics found success as people got assured that this particular electronic product is good because it has been used and reviewed by actual customers. But just when people started thinking that the review system will be the peak of customer interaction with products then the VR system came. The VR system allowed users to directly interact with the product and see how it looks from every angle.

All this shows that even the commerce industry has gone through a vast phase of transformation that has completely changed the eCommerce industry. It doesn’t matter how big or small your business is, if you are in the eCommerce industry for a very long time then you must have witnessed these changes.

But there is one thing that has remained constant for each and every eCommerce business and that is their website. A website acts as a physical store for all the eCommerce owners and this is why it is important for part of the eCommerce business. It doesn’t matter how many products you have, how good your delivery system, how many people you have in your office and how your customer support if you will not have a good website then all your efforts of making your eCommerce business successful will go to vain.

This is why, in this blog post, we will look at some of the important points to look for while designing a website for your eCommerce business.


One of the most important things that you will need to keep in mind while designing an eCommerce website for your business is the speed. You should know that there will be many customers that will search for a product and come to your website but if your website will load slowly then they will not take even a second to switch to your competitors. According to the general rule of thumb, your website should load completely within 3 seconds. If your website is not loading within 3 seconds then you will need to address this issue as soon as possible.


You should know that when you will build your eCommerce website then all the customers that will be buying products from your website will be entering their personal data on your website like their phone number, address, name, email address. In addition to this, the customers that will be making the online payment will also be entering their debit and credit card details on your website and this is why you will have to focus on the security of your website as well. The most basic thing that you will need to do in order to ensure the security of your website is to keep updating your website on a regular basis. But this is just the most basic thing that you will need to do in order to make your website secure as there are many aspects of website security that you will need to consider.

Search Engine optimization

You will always have to put effort into pushing your website on the top of search results. If you are selling new mobile phones then you will wish to appear on the top of the search result if anyone will search for the best new mobile phones or the latest mobile phones. If you will appear on the top of the search result then you will have maximum chances of converting a target customer into a lead. And for coming on the top of the search result, you will need to make your site SEO friendly. There are many SEO experts out there and it is always a better idea to outsource your SEO needs. So, choose the best SEO experts and make your website SEO friendly.

Choose Magento 2

If you are looking forward to building a website for your eCommerce website then you will have to choose a good platform. You should know that the very popular Magento 2 is the standard for making eCommerce websites and you should definitely use it for building your dream eCommerce website. Magento 2 is built for making eCommerce websites and this is why it will be the perfect choice for you. From offering a wide range of app integration to providing enhanced shopping experience, Magento 2 can help you in many ways and that’s why you should consider it.

Understanding the different cloud security layers

It doesn’t matter whether you are a technological buff or not, you must have heard about cloud computing. Well, cloud computing is no more a new kid on the block and it has now become the base of different types of technological innovations. There are many technological solutions that we use in the modern era and these technological solutions would never have been able to make it without the help of cloud computing technology. If you are running a business and planning to use cloud computing technology in any form then it is very necessary to know about its security layers.

After understanding how a technology works, the first thing that you need to look at is how the security of that particular technology works and the same goes for cloud computing as well. You should know that your business data is the most valuable asset and you should never compromise with it otherwise you will witness a major downfall in your business. So, if you are planning to use cloud computing in any form like cloud storage or cloud hosting and curious to learn about the security layers that come along with cloud then you have come to the right place.

In this blog post, we are going to discuss the top three security layers of the cloud in a detailed manner.

Two-factor authentication

One of the first layers of security on cloud computing is two-factor authentication or multi-factor authentication. You must have heard people saying about setting a strong password and username so that criminals won’t be able to guess it easily. But this is just one part of making your login credentials strong as this alone won’t help you in making your cloud presence secure. You should know that modern-day criminals have become very smart and they use different types of modern techniques to guess your password and username and if they will, your data will be breached.

But with cloud, criminals will have to pass through another security check-in which they will have to enter the One Time Password sent to the registered mobile number and getting hands-on that OTP is completely impossible. This is what two-factor authentication is all about. Even after getting hands-on your login credentials, criminals will never be able to get their hands on your data.

Encrypted data

There is no denial in the fact that data is the most valuable asset for any business. It doesn’t matter whether you are running a small business or a large business, you will have to keep your data safe and secure. But even after putting in lots of effort, in many cases, the data lands in the hand of the criminals and they will either use the data illegally or simply ask for ransom in exchange for the data. But what if the data hacked by the criminals become useless?

Well, this is what happens in the second layer of security available on the cloud platform and it is more popularly known as encryption. When you upload data on the cloud then it gets the encrypted and only authorized person who has access to your cloud platform can decode the data and use it. So, even if the criminals get their hands on your data, it still will be nothing more than a piece of coded documents that will not make any sense. You should know that encryption is not a new method as it is being used in the form of Morse code from WWI but its application and uses have been modified with the advancement of technology.


There are different types of malware and viruses lurking on the digital platform and even a single wrong click can let these viruses and malware enter your system and either completely destroy your data and business solution or simply take control of your system. But if you are using the cloud platform then you don’t need to worry because cloud applications like cloud hosting solution come with an anti-virus system that helps you to keep your system and your business solution along with the data, away from any type of virus or malware.

The anti-virus present on the cloud scans identifies and alerts you on a routine basis and this is how it keeps your business solution or business data completely secure and safe. In addition to the anti-virus, the cloud comes along with anti-malware and firewall protection as well.

As you can see, cloud computing is one of the most advanced and safest platforms to work on. If you are running a business and planning to move to the cloud platform then you should do so without worrying about the security issues. All the different security layers of the cloud will keep you safe from any type of data breach.

6 Common Reasons Why Enterprises Migrate to Cloud

Cloud technology is said to be so revolutionary that it will provide the digital infrastructure of tomorrow’s cities, where an estimated 6 billion of the world’s population will reside by 2045. Thanks to the cloud’s ability to store and analyze data, it has become a transformative tool for companies to accelerate their growth. Regardless of the industry or size, all companies need digital infrastructure to support their day-to-day business operations.

Enterprises moving to the cloud has been happening for years, it is no longer an emerging trend among businesses, it’s now an ongoing action to meet each organization’s demands – from storage, networking, collaboration, real-time analytics, and more.

Here are the following reasons why fast-growing companies choose to run their operations in the cloud:

1. Flexibility and Scalability

One of the most significant benefits of cloud technology is its ability to enable businesses to do more. This is in comparison to ERP software’s power to enable companies to control their end-to-end operations. By availing a cloud computing service, you can scale on-demand and access real-time data quickly. You can opt for different service models for a cloud computing service, such as Software-as-a-Service (SaaS), Platform-as-a-Service (PaaS), and Infrastructure-as-a-Service (IaaS). This can also be deployed in the public, private, or hybrid cloud depending on your security requirements, budget, data protection obligations, and more. Lastly, cloud drives digital transformation in your workforce through mobility. It is predicted that by 2020, 70% of all transactions will occur on smartphones or laptops; a unique process that can only be done in the cloud.

2. Reduce Costs

A lot of companies assume that the initial cost of implementing a cloud-based server is very expensive. However, this is not true because cloud computing has a pay-as-you-go system. This means that you only pay for the space that you consume. Additional space can be added later and removed when it is no longer needed. On top of that, once you have moved to the cloud, you don’t need to purchase additional hardware to build-out and operate a data center which results in not having to allocate funds for new facilities, utilities, and manpower.

3. Security

The question of security in the cloud is often asked by companies who are concerned about their critical business data. However, the cloud provides data security that your in-house IT team or a locally managed system is unlikely to achieve. This service offers you multi-factor authentication which ensures user identity via more than one verification method. It also has a backup and disaster recovery scheme which prevents data loss, power outages, and common human errors. Furthermore, compliance and security certifications will now be a thing of the past because these enhanced infrastructures are automatically updated to adhere to the latest regulations.

4. Data Loss and Recovery

Data is the bloodline of your business. Losing it can cause irreversible damage to your firm and to your customers. Data management in cloud computing entails storing and duplicating all your critical files and applications in different data centers where it can still be up and running even if one fails. It also has a myriad of protection software that avoids hackers, cyberattacks, and other viruses like Ransomware from getting access to your data. Therefore, if you’re still stuck in storing your data in your office computers, this may become a problem in the future. For when your hardware experiences errors or problems, you might end up permanently losing all your data.

5. Automatic System Updates

Waiting for your software to be updated to the latest version consumes a lot of time. This might cause you to get behind on your deadlines, and for work to pile up. Running your applications in the cloud makes your software automatically refresh and update to the latest edition; without having to force your entire IT department to perform manual organization-wide updates. It saves time, effort, and money that you’ll spend in order to keep each system used by your company to be upgraded.

6. Competitive Edge

A great deal of companies still hasn’t made their move to the cloud. This means that if you decide to migrate now, you will be one ahead of your competitors. Several organizations find that the cloud has made a positive impact on their business. The ability to analyze a large amount of data, quickly launch new applications and services, gather product and data insights to refocus your efforts, and improve your bottom line through document control, better collaboration, streamlined process, and reduced downtime if hardware fails.

With so many executives seeing the promise of the cloud — in increased business agility, flexible capacity, and the ability to experiment and adopt new technology faster at a lower cost — the prospects for cloud adoption looks bright in the future. The number of SMEs shifting to the cloud grows every year. However, before you start your move to the cloud, you should first review your options to see if cloud technology is the right choice for you.

Author Bio:

Bianca Fermiza Is a digital marketing content writer with expertise in ERP solutions like SAP Philippines — the number 1 ERP software for SMEs.

How to Start a Business without Much Knowledge or Capital

Entrepreneurs often come up with amazing ideas that are out of the box and revolutionary enough to try with. However, ideas are the first aspect of the business, and finance is another. Having an idea allows you to be all set in your vehicle, but having finance is what gives it the fuel.

When it comes to financing, you don’t have to be a millionaire or even close to that. Business start-up strategies can be implemented to make your start-up rock in the industry. Let’s get some ideas here-

Build Your Business around What You Know

It is always advised to initialize your start-up in the field you have knowledge about. This way, you won’t have to rely on external sources to gain knowledge first and then working on with the actual project. Also, when we work on something that we already know, we find it interesting, and that gets better with time instead of learning something new only to find frustrating it later.

Tell Everyone You Know What You Are Doing

Word of mouth always works. Inform your family, friends, colleagues, and everyone that you think would spread word of mouth. This is the cheapest kind of marketing you can do in the first place. You can use social media and let your contacts know about your business. Send emails, do messaging, make calls to people that would be interested in knowing about your company.

You can even adopt offline marketing, where you can let the crowd know about your business and services. You can print the flyers and hire some people to distribute them.

Avoid Unnecessary Expenses

In the beginning, you don’t have to go with significant expenses such as being creative in business cards. Keep them simple yet classy, and there is no advantage of going fancy when you are not getting anything in return. Once you have set your pace in the business, and it starts giving you returns, you can go cool with the cards and customize them more if you want to.

To an entrepreneur, nothing is more dreadful than a failed business; so in the beginning, focus on saving money.

Get Ready to Hustle

Doing business means putting your efforts round the clock, at least until you get on the track and runs it smoothly. Business doesn’t only mean spending the capital, but it needs hard work. You would need to do customer handling, cold calling, dealing with clients, arranging funds, keeping track of everything, and what-not.

Since you are low on a budget, it would not be possible to hire many people, and that is why you would have to make the hustle and bustle. But stay positive and take it as a part of entrepreneurship that, if done with dedication and strategically, will surely bring you results.

Project Your Financial Results

In order to be successful, you would need to set your pace and track everything. Start-ups are not easy, but it is not rocket science either if you are consistent with making efforts. Keep a record of every penny and resource that you spent what that brought you in return. This would be an easy estimator of your profits or losses, and in some time, you would be able to determine if your business is bringing you harmony or doom.

Of course, getting returns of profits is an aspect that you achieve in the long run; even then, keep a record of everything you spend from materials to finances.

This evaluation of your resources and materials also help you with calculating the approx funds that you are going to need. This, as a result, would help you with getting a loan if you don’t have any other way to fund your business. Financial projections are crucial in order to evaluate things and have a clear idea about the big picture.

Be Honest with Yourself and Take Decisions

Business is not about sugarcoating and investing in someone or something that is not bringing you results. There are going to be conversations where you would need to brutally honest to keep your company from further damage. If you think there is a person who is not serving you as expected, you have to be clear about it.

If you think that if any mechanism is not serving you to the point, you have to get rid of it. That is how you are going to be in check with the managers and let them see where the problem lies and how to troubleshoot the same.


Starting a business with a friend or colleague may be helpful, as, in the partnership, two people put equal efforts. While applying for business loans, make sure you choose the one that is supported by the government. Additionally, following a business strategy for startups is a must thing to go as per the planning and executing things in the best stage possible.

The 3 ways to make your small business successful

If you will look at the number of small businesses opening every year then you will find the number to be increasing at a very fast pace. Currently, the number of small businesses has increased in almost each and every type of country and they are even becoming a major part of the economy in many countries. Whether you talk about the construction industry or e-commerce industry, you will surely see many new small businesses popping up and that’s what makes small businesses an enticing opportunity for all the people with unique ideas in their mind.

If you are also planning to start a small business then you should also know about the dark side of small businesses as well. You will be surprised to know that only a small portion of all the small businesses that start are able to continue their first and that what makes running a small business very challenging. Modern technologies might have made opening a business very easy but making that business success will always be tough and challenging and the same goes for small businesses as well.

When you will look at the reason behind the failure of small businesses then you will find many reasons. Some small businesses are just not ready to face the tough challenge from the industry while others are not able to adapt to the multi-tasking culture of small businesses. Well, managing everything with limited resources will always be a challenge and the same challenge is faced by small businesses. We surely can’t cover all the reasons for small business failure but we can look at some of the important tips that you can use in order to make your small business successful.

In this blog post, we have included the top 3 tips that you can use in order to make your small business reach the peak of the industry.

Go online

One of the most important things that you should do in order to make your small business success is to go online. You should know that in the modern era, the digital platform has become the king because everyone is present on the digital platform and the number of people using the internet is increasing every year. Many small businesses think that they need to be present on the online platform only when they are selling something online or dealing in online services but that’s not true. In order to go online, you don’t need to sell online products or services.

You should know that if a customer will firstly search about your product or service on the internet before finalizing his decision and if you will not be present on the online platform then your credit will degrade. You can simply start from building an official website for your small business and after that, you can move on to other social media platforms. It doesn’t matter which type of industry you are in or how small your business, you should always be available on the online platform so that people can easily reach you.

Use cloud hosting

Utilizing the available technology has become the key to success for small businesses. Well. Small businesses surely can’t go on buying all the technological solutions available in the market due to limited budget but they can surely go for cloud hosting. In the cloud hosting system, the business hosts the business application on the cloud through a cloud hosting provider and they don’t need to install the application on every office desktop in order to use it. Cloud hosting has become the new normal for small businesses and if you are not using it then it’s high time to move to it.

There are many advantages of cloud hosting solutions like anywhere, anytime access, high uptime, scalability, flexibility, round the clock customer support, heightened security cost-effectiveness, no device restriction, multi-user access and much more. Cloud hosting offers a long list of benefits at a pocket-friendly price and that’s why small businesses should go for it without any second thoughts.

Build a culture of adaptability

Another important point that you will need to focus on if you want to make your small business successful is adaptability. The current market landscape keeps on changing at a very fast pace and that’s why if you will not have an adaptable culture in your small business then it will become quite difficult for your small business to adjust in the new changes.

For example, if you are using desktop installed software and if your small business doesn’t have an adaptive culture then it will become quite difficult for you to introduce cloud hosting solutions in your business. Just like this, there are many other challenges that you will have with your small business if you will not have an adaptive culture.

How Test Automation Is Increasing Efficiency and Productivity of Organizations

With continuous technological innovations, applications have become more complex and advanced. Customers now expect enterprises to continuously innovate and roll out application updates to meet their evolving demands. As the features in the application keep growing, the need for quality also increases relatively.

To accelerate software development, enterprises have included Agile and DevOps methodologies that have made the swift delivery of quality assurance and software testing even more challenging. In several applications, the addition of even a small feature makes it necessary to test all other features to make sure that the behavior and user experience of the application is foolproof. Manual testing efforts can not handle such an enormous amount of test cases on a regular basis. This is where test automation kicks in, making Agile and DevOps a reality.

Let us find out how test automation is increasing the efficiency and productivity of organizations.

#1 Saves Resources

Automation testing is less resource-intensive in the long run that helps in saving a lot of time and money. It is a common requirement to repeat software tests as soon as the source code is modified. For each and every release, the software is tested on all hardware configurations and software operating systems. The manual repetition of these tests would cost a lot of money and precious time. While an effective test strategy will optimize test coverage, test automation will bring in the required scalability and repeatability in test efforts.

Test automation can be deployed over and over again without any additional cost at a faster pace. Hence, reducing the time for repetitive testing from days to hours leading to cut down in project costs.

#2 Increased Test Coverage

Automated software testing helps in enhancing the scope and depth of tests. Test engineers can run lengthy tests without worrying about errors and the quality of results. However, in some cases, it makes sense to start with manual testing; especially in the early stage of the software development lifecycle (SDLC).

This approach helps test engineers to fine-tune the test strategy, set test requirements and plan the execution of the test. After some time, when the testing process gets fine-tuned and standardized, automated tests can be implemented.

Automated testing also assists test engineers to avoid human errors that could erupt from doing repetitive and redundant tasks. Automated tests ensure precise delivery while taking all the required information into consideration.

#3 Development and Testing Go Simultaneously

Software tests are repeated several times during the development cycle to achieve the best possible quality assurance. Whenever there is any modification in the source code, the software test is repeated.

Each release of the software should be tested thoroughly on all the supported variants of operating systems and several hardware configurations. Executing these tests repeatedly through manual testers would cost a fortune and a lot of time. Test automation has enabled QA to match the speed of Agile or DevOps projects while staying cost-efficient.

However, it is also crucial to identify the number of test cases that need to be tested to analyze the feasibility of test automation. For fewer test cases, automation testing may turn out to be more expensive than expected.

In several projects, it makes sense to kickstart with manual testing in the early phase of the software development lifecycle. This allows test engineers to fine-tune their strategy, set reasonable test requirements and plan the test execution during development. After the standardization of the testing process, automated tests are deployed to achieve the desired results.

#4 Test Automation Frameworks, Test Cases and Tools

To maximize test coverage and achieve the best results in the desired time, it is crucial to select a robust testing method that could be cross-platform as well. Automated testing methodology is leveraged for both reducing the costs of the project and validating requirements by generating automated test cases.

However, complete automation of big software entities incurs big costs that several organizations are not ready to pay. Test engineers should always keep in mind that frameworks including UI Automator, Robotium, Selenium, and Appium among others are just methods. Every framework comes with its unique set of utilities; some are more suitable for the web and hybrid application testing or some for native application testing. However, to get the most out of each methodology and framework, you need to have access to high-quality testing tools.

#5 Test Coverage, Reusability and Open Standards

Automated testing helps in enhancing software quality significantly by increasing the scope and depth of test cases. It enables test engineers to efficiently run lengthy and thorough tests that are normally not executed through manual testing. Automated tests ensure that test cases get complete access to the application and all the aspects are tested including data tables, memory content, internal program, and file content to identify the sanctity of software products.

Automated tests efficiently execute thousands of complex test cases during every test run. Manual resources freed from testing contribute more towards creating automated test cases. Test engineers can also easily extend the test coverage by increasing different variety of test cases.

However, to achieve optimum efficiency, it is crucial to choose the combination of the right device set. The selection of device also depends largely on the market that the business is trying to reach through its software. For instance, apart from picking up the most popular Android devices, it is also crucial to consider display resolution platform/OS version, hardware configuration and memory of the device among others.

If test engineers want to reuse test cases later then it is advisable to rely on open and transparent APIs for testing.

#6 Efficiency and Quality-at-Speed

Enterprises are facing the challenge of producing high-quality and reliable software in a highly competitive environment. Automated software testing ensures a cost-efficient solution while reducing time-to-market. Here is how it helps:

  • Enhances test efficiency
  • Increase test effectiveness and reduces time-to-market

Testing efficiency is calculated by taking the average number of tests that can run for an hour on testers’ time. Higher testing efficiency leads to lesser development time and costs, resulting in better bottom lines.

Test effectiveness is calculated by the rate at which a testing tool or technology is able to identify bugs. Increased effectiveness enables the organization to cut costs by releasing flawless products that ensure customer satisfaction and loyalty.

Efficient test automation is enabling enterprises to achieve better results while reducing time-to-market. Automated testing has reduced weeks or months of time that a manual testing effort would have taken. Apart from enhancing the efficiency of SDLC, automation testing is also helping in freeing up a lot of resources that can be utilized for a more focussed approach towards business development.